Owning end-to-end product development in property technology, fintech, and e-commerce, ready to formalize the PM title after years of doing the work under a design one.

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See how I turn messy product problems into shipped experiences.
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Where I've been, what I care about, and the craft I build away from the screen.
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Analog projects, small experiments, and things I make to cross-train.
A bit about me
I've spent the better part of a decade owning end-to-end product work, resident platforms serving millions, bill-pay journeys, and a DTC brand scaled to $2M in six months. I design like a PM and ship like a designer.
Making takes planning and bravery. Failing fast and learning from it has never been easier with AI.
See selected work →
Resume
Eight years across property tech, fintech, and e-commerce, spanning roadmap co-creation, 0→1 product design, and hands-on delivery.
Core Competencies
Experience
2025
Billee Technologies, Inc. · Remote · B2B fintech
2023–2025
RealPage, Inc. · Remote · ActiveBuilding & LOFT resident platform
2020–2023
RealPage, Inc. · Shortstack brand & design system
2017–2020
LeaseLabs (acquired by RealPage)
2015–2017
iMatrix → Internet Brands
2013–2014
KESS InHouse
2008–2010
Yokibug, Web presence consulting & brand development for small businesses
Education & Certifications
Continuing education in AI-assisted product craft.
Claude 101
Completed · Anthropic
AI Fluency: Framework & Foundations
Completed · Anthropic
Intro to Open Claw
Completed · CodePath.org
Completed · DataCamp
Work Samples
One-page resume
Senior Product Designer
theresathorman@gmail.com · 858.336.7960 · linkedin.com/in/theresagiolzetti · theresathorman.com
Professional Summary
Senior Product Designer with 8+ years owning end-to-end product development across large-scale web and mobile experiences in property technology, fintech, and e-commerce. Deep expertise in B2B2C models, bill pay, apartment search, leasing, and resident journeys. Defines roadmaps by analyzing user data, coordinating cross-functional teams (engineering, marketing, brand), and driving measurable business outcomes.
Core Competencies
Product & Strategy
Roadmaps & prioritization · B2B2C monetization · User research · A/B testing · Success metrics · Cross-functional leadership · Agile/Scrum
Technical & Design
End-to-end product design (0→1) · Design systems · IA & interaction · AI-assisted workflows · HTML/CSS & React · Figma
Domain Expertise
Property tech & smart buildings · Apartment search & leasing funnels · Bill pay & fintech · Resident experience · Customer interviews
Experience
Senior Product Designer · Billee Technologies
2025
Remote · Bill pay & resident payments platform
Designed data-rich dashboards and core payment/billing experiences from discovery through launch. Partnered with the founder on brand evolution and VC pitch decks.
Senior Product Designer · RealPage
2022, 2025
Remote · ActiveBuilding and LOFT resident experience platform
Led design for a large-scale, consumer-facing resident platform serving millions of apartment residents. Mentored junior designers across the US, Europe, and India, and led design integration teams post-acquisition. Owned key web and mobile experiences including apartment communications, account access, and multi-community management. Launched a unified resident login that reduced friction across the leasing and resident journey. Founding designer on LOFT Moving, shaping the product from concept through multiple releases.
Product Designer · RealPage
2020, 2022
Designed responsive web & mobile experiences for property platforms. Created guidelines, color systems, and iconography. Main contributor to the Shortstack brand and design system.
Senior Web Designer · LeaseLabs
2017, 2021
Designed 50+ conversion-focused property websites for multifamily clients. Created scalable design patterns and style guides across multiple portfolios. W3 Silver Award recipient (2017).
Product Designer · iMatrix to Internet Brands
2015, 2017
Designed high-traffic, conversion-focused template sites for veterinarians, chiropractors, and optometrists. Developed two new verticals in preparation for acquisition. Applied data and experimentation to inform UX decisions within design systems.
Education
References
LinkedIn →Some recent work
Deep expertise in B2B2C models, bill pay, apartment search, leasing, and resident journeys. Roadmaps, user data, cross-functional teams, measurable business outcomes.
Weekend family experiment
A weekend project turned working rental site, bounce houses for the Bonsall community. Vibecoded end-to-end, from booking flow to brand.
Read case study →
Art Commissions
A small product experiment exploring playful, family-friendly UX and lightweight commerce.
Read case study →RealPage · ActiveBuilding
🔒 Password requiredDesigned and launched a unified login that reduced friction across the leasing and resident journey.
Read case study →RealPage
🔒 Password requiredMessaging experience focused on eliminating lost messages between residents and property teams.
Read case study →Working with me
Morgan Tiley
Colleague · LOFT Moving, RealPage
2025
Unsolicited note to a hiring manager
“I heard that Theresa was applying for a job back at RP and just wanted to put in a good word for her. I worked beside her on LOFT Moving for about a year and she did a great job. Constant collaboration and problem solving — she brought really great ideas to the table and worked diligently for the project. It was a brand new line of business for RP so there were some very large challenges we had to navigate and Theresa was a key player. Overall, a strong candidate.”
Karandeep “Karan” Purewal
Sr Manager, Product · Coach / Mentor (MBA, ACC, PSM, SA, CSA)
2025
Worked with Theresa at RealPage
“Theresa is far more than a UI/UX designer; she is a true strategic partner. What sets her apart is her Product Manager mindset and her mastery of the complex B2B2C landscape. She doesn't just execute; she uses her sharp business acumen to balance the needs of our enterprise partners with the expectations of the end-user. Theresa is incredibly data-driven.”
Brian Whitson
Senior UX/UI Designer at RealPage, Inc.
2026
Same team, RealPage
“Theresa is a highly skilled, inquisitive, and empathetic UX design professional and I was lucky enough to work with her for a few years at RealPage, Inc. She is a warm, fun, funny person and she brought a lot to our team. We miss her everyday and would love to work with her again at some point in the future!”
James Walkowiak
Senior Designer — art direction across brand, digital & multimedia
2005
Studied together
“Theresa has a fantastic eye for layout and composition. She is a natural leader with an innate talent for recognizing an individual's strengths. I was consistently impressed with not only the content of her own work, but the quality of her constructive critique. Theresa is a natural, and I firmly believe she will be an invaluable asset to any creative firm.”
Bettina Kina
Brand & Marketing Strategy
2015
Worked on the same team
“Theresa's a creative mastermind with a passion for strategic planning. I had the pleasure of co-project managing the development and launch of two new health verticals with her — she brought clarity, taste, and momentum to the whole team.”
Jeff Kletter
Co-Founder, BÜ Sunscreen · 40+ yrs CPG
2000
Managed Theresa directly
“Theresa was always outgoing, happy, and has an infectious energy when dealing with people. Bright and driven — I highly recommend working with Theresa.”
Jessica Wehlage / Breed
Founder, Be You
2006
Managed Theresa directly
“Theresa was a talented part of my team at Asset Marketing Systems. Her design projects are always fresh, ahead of trend and relevant.”
Gail Gonzales
Marketing and Publicity Director, Hay House Inc.
2007
Former manager
“I had the pleasure of working with Theresa for a number of years in a variety of capacities. At first, we were co-workers functioning at the same level. Then I was promoted to Manager of Corporate Communications and Theresa served as a Project Manager within my department. While many employees would have felt slighted or shown resentment, Theresa was very supportive and ready to do what it took to get any job done. Her heart of gold and gracious attitude were critical to our success. Simply put, Theresa is one of the most talented people I have ever had the privilege to work with. She has a rare talent for seeing things in a completely creative light and thinks differently than most, bringing the skill of problem solving to an entirely different level. Her creativity is unparalleled. I observed her leadership ability and her knack for guiding a team through projects to the end. She is likable, empathetic and a very strong-willed leader. Any company would be lucky to have her as a team member.”
Jeff Wiyninger
Financial Advisor
2010
Client & longtime friend
“I am a partner in a wealth management firm, and we have utilized Theresa to develop our branding and logo design. The energy and creative insight that she brought to the project was invaluable. The combination of her raw artistic talents and her personal commitment to constantly improving her technical skills has been an inspiration to me. When I first met Theresa, she amazed me with her ability to pick up various mediums and produce a final product that not only resulted in an advanced level of skill but was also inspired by a deep and well-thought out theme. Her abilities to tap into universal human experiences and find a visual expression that causes self-reflection has always impressed me. The sky is the limit for Theresa, and the lucky company that ends up with her on their team is truly lucky to have her.”
More recommendations on LinkedIn. References available on the references page.
Analog
Interested in collaborating?
Dear potential collaborator,
I enjoy building thoughtful products with other humans. Fruitful collaboration is one of life's greatest joys.
My practice sits at the intersection of design, product, and emerging technology. I draw on AI literacy, systems thinking, research, behavior design, and prototyping to build experiences that are useful, ethical, and human-centered. I don't think of myself as "just the designer", I'm a collaborator who helps teams navigate complexity and ship work that matters.
If that sounds like your team, let's chat.
Thanks for reading,
Theresa
Let's connect

